Author archive for bradp

  • Influence For Sale?

    Exposure I hear a lot of marketing folks selling “exposure.” You have got to have more exposure. This much exposure…

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  • Tulsa Branding

    Credit Where It’s Due

    I must give credit where credit is due. Every human innovation has its roots in something found in nature –…

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  • Take Back the Moral High Ground!

    “Shyster” “Ambulance chaser” “Sleazebag” “Liar” Ask most adults who these words describe, and what will they say? Lawyers. Not even…

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  • Content

    Developing Content For Your Attorney Website

    With online content, it is often said that content is king and there are many variations for who is the…

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  • 2018 Law Firm Marketing Plan

    2018 Law Firm Web Marketing Plan

    In the past, a law firm could rely on television advertising, billboards, and word-of-mouth referrals to generate business. And while…

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  • Creative Idea

    The Creative Process: Finding The Idea

    How we find the idea There are many books that have helped define our creative processes. In his groundbreaking book,…

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  • Tulsa Branding Team

    What Is a Logo?

    Your logo should be your company brand in seed form. But have you ever wondered really, what is a logo?…

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  • CTM 2nd Logo

    Continuing to Develop Movement (Part 2)

    Before we touch a pencil in our creative process, we break out the questions. The process, discover and follow meaningful…

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  • Developing Movement

    At Create The Movement, we believe brand communication as a high calling. It’s certainly a broad topic, since your Tulsa…

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  • Tulsa Branding

    Brand Development: The Most Important Piece

    To say that your brand is the most important part of your organization is a true statement. That makes sense…

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