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Be the Idea You Want to Express

a girl looking at a sunset

What is the difference between a runner and a guy who runs? Between a wrestler and a guy who wrestles? Between a dancer and a girl who dances?

In the South, our coaches have a saying that sets the former apart from the latter: he or she is “ate up with it.”

Someone who is “ate up with it” gets to practice early and leaves late. Their spare time is consumed by thinking about perfecting their sport or art or craft. Their only motivation for anything else–most notably school–is to give them an opportunity to spend more time doing what they love most. You will never be able to accuse this person of the mentality of “do what I say, not what I do” or “those who can’t do, teach”.

If you are interested in making a lasting mark with your company, it’s not enough to talk about it, dream about it or even plan for it. You have to live and breathe the essence of your brand. You have to be the idea. You have to be “ate up with it”. Are you.

Come in and see us for a checkup. We’ll see if you can be diagnosed as being “ate up with it”.

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